Variety‘s Entertainment and Technology Conference on Sept. 26 will feature industry leaders who will discuss the impact of technological advances on TV, film, sports, music, digital media and consumer products. The one-day event, presented by City National Bank, will be held in London West Hollywood.
Among the guests is Eli Collins, Google DeepMind’s Vice President of Product Management, who will speak on a panel called “Generative AI – Success with the Genie Out of the Bottle.” He highlights how innovations such as Transformer have provided the foundation for today’s Generative AI, which supports image, video and other types of AI that are disrupting industries.
“We’re going to see AI tools that act as a creative assistant… think of a movie that changes its volume and speed to match your mood, or a playlist that changes with what you’re listening to.” love all day,” Collins says. “Most of us have a video camera in our pockets all day; imagine the stories you’ll be able to tell in a world where AI lets you transform the images you’ve created in any way you can imagine. ”
Annie Luo, EVP of Global Partnerships and Strategic Development at Peacock, will be on the panel “Executive Business Flow”. His team is focused on launching new partnerships and cites Peacock’s deals with InstaCart and JetBlue as key examples.
He describes mixed reality interactions of the streamer and the Meta. “The growing area of creative business that we’re dependent on is a real plus with partners like Meta,” Luo says. “We have a multi-year agreement that brings Peacock and NBCUniversal exclusive IP to various Meta’s Reality Labs locations, including Horizon Worlds and Mera Quest headsets. This gives us the opportunity to innovate our IP and bring in a new audience.”
Former “Today Family” star and host of “Dinner’s on Me with Jesse Tyler Ferguson,” Ferguson will speak on the “Podcast All-Stars” panel, explaining how he tries to highlight his podcast by connecting and followers as well as encourage discussion and. visitors via social media. “People can see the connection we have and listen to it in the podcast itself,” he says. “Each episode is a little different in terms of how I emphasize it on social media. ”
Warner Bros. TV personality Channing Dungey and Peter Safran of DC Studios are this year’s keynote speakers, who share their knowledge of the changing landscape of the entertainment industry due to technological advances. Pinterest CCO Malik Ducard and president of NBCUniversal, author Lisa Katz are among the speakers “Entertainment Content Visionaries” and will explain new ways to create projects that connect with the audience.
Erin Oremland – General Manager, AgilLink and SVP, and Head of Ecosystem Delivery – will discuss how entertainment companies are innovating in a panel titled “Advancing Financial Performance in the Unknown Region of Marketing.” In a panel titled “Power Couple: Entrepreneurship + Entertainment,” industry leaders explore how they work to find new ideas to drive growth.
In the panel “Expedia Group Brands: Empowering Digital Brands and Businesses”, Expedia Group’s Lauri Metrose highlights a major move in the travel industry while collaborating with influencer Caroline Baudino. Similarly, in the panel “Marketer Renaissance – Masters of Storytelling Around Platforms,” industry leaders discuss their strategies for effective storytelling across platforms, including outdoor, online, TV, print and merchandise.
Tim O’Brien, Scopely’s CRO, talks to guests about the big deals and deals that have changed the traditional entertainment and video game industry in the “Game Changing Deals” panel. Followed by “Building Cultural Bridges in the Age of Global Entertainment,” a panel of Amazon leaders representing various entertainment services and divisions will address how social media can serve as a means of reach diverse audiences while building equity.
The schedule of events can be found here.
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